I’ve been helping brands turn heads and get results for 11+ years — building a strategy department from scratch for the last two. As an award-winning brand strategist with extensive experience in digital and social media, I’m particularly skilled at building passionate fan communities in a rapidly-changing media landscape.

Endlessly curious about the intersection of tech, culture, and human desire, I thrive in environments where critical thinking and innovation are core values.

I believe that good art moves people, but good advertising has to move people in a specific direction. That’s why I value a close partnership with creatives, where my data-driven perspective can help bridge the gap between creativity and business success.

On a personal level, I care about being someone that others genuinely like to work with. I’m deliberate about fostering a culture of trust, vulnerability, and mutual respect on my teams because I believe that good collaborative chemistry leads to smarter, bolder ideas.

Ready to get to work? Let’s talk.